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  • Goodwill's Fall Haul Donation Challenge
    Fall Haul Donation Challenge!

    Donate to Goodwill between November 1-30 to win a free live performance by Rixton at your school!

  • Shop Goodwill
    Shop Goodwill!

    If you haven't been to a Goodwill Store & Donation Center lately, you are in for a treat. Goodwill stores are bright, colorful, and well organized, making it easy and comfortable for you to browse through the broad selection of merchandise.

  • Goodwill Skill Development
    Skill Development

    Through a personal, engaging environment, Goodwill's Skill Development Program provides a foundation of skills, confidence and self-awareness that better prepares individuals for life and work.

  • Careers at Goodwill
    Careers at Goodwill

    Transforming Lives through the Power of Work. You want more from your work; you want a sense of fulfillment. You want a career with opportunities, not just a job. You want Goodwill, where the power of work can transform your life, and the lives of others.

  • Goodwill Artistic Enhancement Program
    Goodwill Artistic Enhancement Program

    Individuals with disabilities find a venue to create original and unique artwork through Goodwill’s Artistic Enhancement Program. The program allows these individuals opportunity to explore art materials and art making processes to express themselves through what is visual.

  • Goodwill Success Stories
    Goodwill Success Stories

    Goodwill helps people with disabilities and disadvantages succeed in their everyday lives.

Goodwill’s training programs and services help people find jobs.


Diverse Non-profit Organization

Goodwill Industries of Southeastern Wisconsin is a diverse 501(c)(3) non-profit community organization governed by a volunteer board of directors. We provide training, employment and supportive services for people with disabilities or disadvantages who seek greater independence. This mission — over 90 years strong — strengthens individuals, families and communities.


Mobility Store Partnership

If you have medical equipment that you no longer use, why not consider donating it to Goodwill. We are partnering with the Mobility Store that offers quality, refurbished medical equipment and other aids at a considerably reduced price. For more information regarding this program visit


Bus User Safety at Southridge

Goodwill Industries of Southeastern Wisconsin supports the efforts of Milwaukee County Department of Aging, Aging and Disability Resources Board and the Milwaukee County Board of Supervisors to change the bus stop location at Southridge Mall. Visit the BUSS (Bus User Safety at Southridge) Facebook page to learn more about the issue and sign the petition!

Goodwill Workforce Connection Centers

Goodwill Workforce Connection Centers were opened in the greater Milwaukee area as a response to the downturn in the economy that has left so many in our community without work, many for the first time in years. For those looking for work the process is often overwhelming and they aren’t sure where to start.