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The Rhythm of Goodwill

Posted by Mike Matus on July 2, 2014

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Welcome to the Rhythm of Goodwill; my first attempt at blogging.  Blogs are, by definition, a collection of thoughts, opinions, experiences and observations about a particular subject or idea.  For me, it’s about sharing the perspective of working for Goodwill Industries of Southeastern Wisconsin, an organization dedicated to improving the lives of others, through the Power of Work.

It’s not just a catchy phrase, it defines the Rhythm that weaves together our collective efforts every day.  Most of us spend our careers focusing on the “what and how” the companies we work for go to market, make their products, etc.  At Goodwill, it's about our “why” – our ability to have a transformative effect on people’s lives and communities.  To fully understand this, please take a look at our video below.

To accomplish our “why,” we run a wide range of operationally excellent businesses and development programs all designed to prepare and train individuals for work, with us or in our community. Let me share an example— Goodwill Manufacturing. It's a full service, ISO 9001 certified, contract packaging company with capabilities ranging from hand assembly, kitting and packing to fully automated, high speed packaging lines.  We work with over 150 different companies and operate in three locations in southeastern Wisconsin accounting for nearly 400,000 square feet of industrial space.

Goodwill Manufacturing packaging lineMore importantly, we train and employ approximately 500 individuals as we serve partner companies such as Miller Coors, Briggs & Stratton, Gehl’s Foods and Rustoleum.  We produced and shipped over 41 million units last year to support their needs in the marketplace.  Our customers rely on us for the “what and how” but benefit greatly through our “why.”

The Rhythm of Goodwill—changing lives through training, development and the Power of Work.

Written by Mike Matus

Mike Matus joined Goodwill Industries of Southeastern Wisconsin in January, 2013 as the Vice President of Sales & Strategic Solutions. Mike’s responsibilities include the development of an integrated Employer Outreach / Business Development strategy across the entire organization. In his role, Mike works closely with the Mission Operations staff of Goodwill TalentBridge, Goodwill Laundry, Goodwill Manufacturing, Goodwill DataShield and Mission Services to drive and coordinate business development efforts to expand the Mission of Goodwill. Mike has spent over 20+ years in executive sales management in varied industries including: Packaging, Graphic Arts and Metal fabrication. Most recently, he was the Vice President of Sales & Marketing for J.L. Clark, a Clarcor company, specializing in custom metal and plastic packaging. He has served on several boards and received his Bachelor’s degree from Illinois State University. Mike is currently a member of the MMAC, Executive Agenda, ACG and SAMA organizations.
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Mission Support Center
Tel: (414) 847-4200

James O. Wright Center forWork & Training
Tel: (414) 353-6400

Metropolitan Chicago -
Tel: (312) 994-1440